Marketplaces
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Episode
How Infra.Market offers concrete solutions through its construction marketplace
Construction companies who wanted to spread their wings in new regions found themselves in a supply landscape that was scattered and unreliable. Souvik Sengupta and Aaditya Sharda spotted an opportunity for a pan-India solution for building materials in 2016.
By 2021, their Mumbai-based infrastructure marketplace Infra.Market hit a $2.5 billion valuation. It has grown rapidly because it offers standardized and digitized access to a wide range of construction products no matter where in the country a real estate company is going to build.
Several years of working in concessions firms had exposed Souvik to the broken supply chains in the industry. Together with Aaditya, he came up with an efficient plan. They leased unused capacities from existing small manufacturers who were pleased to earn from what were idle facilities while Infra.Market gained access to materials without setup costs.
The company leveraged these raw materials to broaden and deepen its product offerings, gradually selling everything from concrete to construction chemicals to paint.
The supplies at these various facilities are integrated with technology.
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We’re building Passionfroot 1, an operating system for creators to manage their business.
We’re based in Europe and raised our $ 3.4m pre-seed round from Creandum and US angels such as Vlad (Webflow) and creators like Ali Abdaal.As we’re creating a new category and as the creator economy is global and mostly online, we’re building from Day 1 a global company and product that helps creators monetize around the world.
This brings a lot of complexities especially in terms of payments and taxes as our early users are based both in Europe and the US and deal with cross-border transactions.What are Do’s and Dont’s for European startups who have a global ambition and build products for a global customer base from Day 1. Anything you would do differently?
Thanks @pjbouten! Love how you’ve thought about incrementally shaping a category with a focus on product and service, and only then thinking about getting the message out there vs the other way around.
And totally agree on the distinctions and overlaps both self-serve and enterprise motions share.
Thanks, PJ, for taking the time to address questions from the great vantage of shaping Showpad into a global, enterprise SaaS brand!